Homethinking

Did you know that when you engage a real estate agent to sell your house it will in all likelihood be the second largest financial decision of your life? An even bigger financial decision than buying your car. Not only that but your real estate agent will have a direct impact on the amount you will sell your house for. That's a pretty big decision.

Think about the amount of time you spent researching, test-driving and buying your car. Now, compare that to the amount of time you take to select an agent. If you are like seven in ten Americans, you selected the first agent you contacted, according to a study by the National Association of Realtors. That doesn't sound like the best way to make the decision.

Too many people think of the broker fee as a transaction cost, when in fact it is one of the largest amounts of money you will give to another person. We'd be honored if you let us help you through that very important decision.

Hiring a sales person

When you think about it, engaging a real estate agent is like hiring a sales person for your house. But think about any industry and how good the sales people are: at the department store, when you are buying a cell phone, the telemarketer selling you an insurance policy. Each and every time those people are there as a result of managers whose job it is to hire sales people through a rigorous hiring process.

Hiring great sales people is tough. And hiring sales people is not something home owners usually do for a living. That's why our sole purpose is to help you shine the spotlight on the most exceptional real estate agent in your area, and weed out the incompetent majority quickly.

You can read more on how we do this on our about us page.