Longtime readers know that I am in love with Etsy, a marketplace for handmade goods. The CEO, Rob Kalin, is even more remarkable.
Today, they announced a $27m round of founding and Rob maps out what he plans to do with it and why they raised the money. The post is much better than the PR fluff we see too much of.
This company is a complete homerun for their investors, including Union Square Ventures. This investment will eventually return multiples of their entire $125m fund size.
